In today’s increasingly digitalized society, improving employee skills is essential for companies to grow sustainably.
In marketing departments in particular, reskilling and recurrent education play an important role in keeping up with rapid technological advances.
But what is the difference between ” reskilling ” and ” recurrent education
“? This article will explain in detail what reskilling and recurrent education are, their respective benefits, and how to implement them.
The difference between reskilling and recurrent
Reskilling and recurrent skills are important strategies for improving skills in business.
Here, we clarify the difference between the two and explain how to use them.
What is reskilling?
Reskilling refers to learning new gambling data china skills necessary for your current job. It
generally focuses on acquiring skills in a specific job or field.
Reskilling is a necessary initiative in today’s world where technology is evolving rapidly.
For example, in the marketing department, in the linkedin marketing lead generation & b2b sales for linkedin addition to existing content creation tasks, new skills such as digital marketing and data analysis are required.
What is recurrent?
Recurrent means to repeat orcirculate , and recurrent education refers to education to update the work skills of each employee, such as SEO measures and data analysis, and is also called retraining. Regardless of
age or career progression, regular retraining ba leads is important. Recurrent education
is about applying existing skill sets to the latest work.
This allows each employee to maintain a competitive edge over the long term.
Why reskilling and recurrent education are necessary
Here are some specific reasons why reskilling and recurrent education are necessary in the modern business environment. As technology evolves, the business environment is also changing rapidly.
Companies are being asked to utilize AI and big data and undergo digital transformation (DX), and they need people with the skills to do so. As technology evolves, the business environment is also changing rapidly. In order to respond to this, reskilling to acquire new skills and recurrent education to update existing skills are essential.
As mentioned above, reskilling involves learning new technologies and acquiring the skills to adapt to changes in business. In one case, a marketing company decided to introduce AI-based customer journey mapping, but employees who were not yet familiar with AI technology were able to use this opportunity to reskill themselves to learn AI technology, enabling them to provide a more effective customer experience.
Recurrent education involves updating existing skills so that they can be applied to the latest work. At
one manufacturing company, marketing staff learned the latest email marketing techniques.
Originally, they were conducting basic email campaigns, but through recurrent education, they were able to update their MA and personalized campaign techniques and develop more effective campaigns.
